The Blue Sweater by Jacqueline Novogratz

Seth Godin, my favorite marketing guru, has been blogging about Acumen Fund for some time. A nonprofit venture capital firm, Acumen Fund invests in water, health, energy, and housing in a number of developing countries.

How much does Seth Godin like Acumen Fund? He actually released an action figure of himself to raise money for it.

The Blue Sweater, a book by Acumen Fund founder Jacqueline Novogratz, will be released tomorrow. According to Amazon, “For the first 5,000 copies of The Blue Sweater purchased, a $15 donation per book will be made to Acumen Fund, a nonprofit that invests in transformative businesses to solve the problems of poverty.” The book is subtitled “Bridging the Gap Between Rich and Poor in an Interconnected World.” It looks well worth checking out.